How to Think Like the World's Greatest High-Tech Titans

"No one can lead forever. The best way to ensure that your legacy lives on and prospers is to closely ally yourself with your successor."

"If you take risks and seek adversity you are not going to reap benefits without taking a few punches."

"The 1990s have witnessed the commodification of the microchip, and to succeed, Intel and its peers have had to not only build better products, but they have had to build them better to remain profitable."

"In its search for a new leader HP's board came down to four pieces of essential criteria."

"People are looking for a leader. More than someone who can create efficiencies by cutting staff or building a faster assembly line, people are looking for something to have faith in."

"If you want to succeed in a big market where one player owns the dominant position, you have to find its Achilles' heel?and strike it."

"Branding is critical in the Internet era, where your brand is the same as your company name, as well as your address."

"Cisco aims to help its customers achieve a smarter, more empowered workforce. One method is through its workforce optimization program."

"What she brings to the Internet high-flier is what few 'e' companies have and all crave: leadership, market know-how, and management savvy."

"The Warren Buffet of the Web, Kingmaker, Rainmaker, Internet Kingpin, or Internet conglomerateur extraordinaire. Choose your cliche. David S. Wetherell has been called them all."

"If you're going to be an arms dealer, never get caught up in the war. Don't compete with your customers. Just because you know how to make and sell bullets doesn't mean you have to know how to aim and fire."

"In late 1999, fewer than three years after its launch, Go2Net achieved top-10 status on the Web, according to MediaMetrix. Future deals are imminent, and Go2Net has far more opportunity for growth in its current form."